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A guide to choosing the right company car Mike McRitchie : CAREER

A company car is a wise investment for every entrepreneur. This is a useful branding opportunity that will help you simplify face-to-face meetings with customers Write off tax expenses. However, it is important that you choose the right car. There are many options and choosing the wrong one will inevitably result in money loss. Before investing, it is important to consider what you expect from a company car. What purpose will it serve? What functions does it have to have? How should it look? Answering these questions will help you find the right car for your business.

Consider the purpose

Make sure you choose a car that meets the purpose for which you need it. Do you only need a car to transport your employees? Then a simple, comfortable and economical model (or one with good mileage) should meet your requirements. Bigger cars are not only more expensive in advance, they also mean that you have to pay more for gasoline and insurance. When you use the car to meet customers, it should look good and leave a positive impression. You may even want to put your company logo on the car. Alternatively, if you need to deliver goods, consider the car’s storage capacity. For example, vans offer a lot of space, while trucks are cheaper and offer more seating and technological features.

Additional functions

Before buying your car, Take into account the additional functions You need. For example, if you drive long distances, satellite navigation is essential. However, if you only make short trips, you do not need a GPS and can find that the battery is discharged more quickly. Passenger airbags are an important safety feature if you frequently drive with employees or customers. Compare vehicle ratings and ratings to find out everything you can expect from a particular model before buying. Your chosen car should have the features you need and score high for reliability, quality and performance.

Appearance is important

Do not underestimate the importance of the image your car offers customers, customers and viewers. Your company car acts as an advertising method and a stylish model can even win you some new customers. A company car also represents your brand and should therefore reflect your business values. For example, if you have an environmentally friendly company, invest in an environmentally friendly car (like an electric or hybrid model). When you turn to high-end customers, a luxury car like a Mercedes or BMW is essential. However, always think of your customers when choosing a car. An expensive one Luxury model may not be suitable if you help small or difficult companies.

Running a business can be challenging, but investing in a company car can make your job easier. Following these smart tips can help you choose an elegant, high-quality, and reliable company car that does the work you need.



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