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SPAR, The leading supermarket chain was announced as the winner of the year 2018 Outstanding brand of the year forgive. This announcement was made at the 6th edition of the Marketing Edge Brands and Advertising Excellence Awards This award was presented on Friday, July 6, 2018 in Lagos. The prize, awarded to SPAR Nigeria, was a tribute to the excellent service delivery and immense contribution to the Nigerian retail sector through its operations throughout the country.

The Marketing Edge Brand and Advertising Excellence Awards are an annual event that recognizes and honors outstanding individuals and brands for their contributions to their various industries. The award, since its inception six years ago, has become the benchmark for recognizing and celebrating talents and milestones in the integrated marketing communications industry in Nigeria.

In his response to the brand recognition, Head of Marketing, SPAR Nigeria, John Goldsmith explained that "SPAR Nigeria is pleased to be named the best brand of the year. SPAR is deeply grateful to Marketing Edge, the organizers of the awards, for creating a great platform for brand recognition. We are honored to receive this award and see it as an incentive to serve our clients better. It means a lot, especially for the employees, these are the people who built the brands. It is not a price for a department, but for the whole organization and we see it as a real honor. "

According to him, our brand philosophy of "My Nigeria My SPAR" is a reflection of our entire belief in Nigeria and we would continue to provide quality products and services that improve the quality of life for clients. We will never let up to make important contributions to the retail industry as a whole. "

Other prizes won by SPAR Nigeria include the African Quality Achievement Awards and the Brand of the Year 2016-2017, Supermarket Nigeria by World Branding Awards, London.

For more information about SPAR visit Nigeria www.sparnigeria.com

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