The poetry and elegance of Van Cleef & Arpels creations will be on show at the Beijing Today Art Museum from 21 April to 5 August 2018.
Van Cleef & Arpels & # 39; Exhibition – When Elegance Meets Art – at The Beijing Today Art Museum celebrates the brand heritage and role of women's jewelry through key moments in the early 20th century.
First presented in 2012 at the Musée des Arts Décoratifs in Paris, including a collaboration with Singapore's ArtScience Museum this exhibition traveled to China for the first time. The Maison cooperates with China's first non-profit museum and makes a half-hour stopover in Beijing's up-and-coming Shuangjing art and delicatessen. The exhibit consists of more than 360 creations from the Van Cleef & Arpels Collection and private collections and displays some of the most significant creations.
The history of the house is peppered with technical inventions handed down from generations. Or. This extraordinary savior of these masters, combined with a rich imagination – the visitors can expect an amazing outcry of creativity.
From 1906 onwards, visitors travel through decades of movements and trends that are chronologically ordered and end their time travel. Admire contemporary pieces. The mood of discovery and mysticism is reflected in the new home of the exhibition, which is inspired by the misty effects and Chinese inky landscapes.
Below is a brief walkthrough of the major epochs of the exhibition.
The Roaring Twenties a carefree interwar period, was immortalized by the iconic flapper girl, who has the greatest independence and arbitrariness of the Women have ever experienced it. Paris was the undisputed capital of the arts, of luxury and entertainment. The geometric lines of the Art Deco overshadowed the Art Nouveau, although naturalistic themes continued to play an important role in the history of the house.
Despite the depressive crash of Wall Street, the 1930s saw great innovations helping to hold the spirits. The Minaudière in 1934 was a stunning technological evolution of the simple vanity case. With the hard-shell evening bag, the modern woman could put all glamorous essentials, lipstick, powder compact, lighter and cigarettes in a compact, beautiful box.
Some motifs were more figurative, with birds and stylized plant motifs a sense of hope and joy. The Mystery Set, inspired by 19th century Roman micro-mosaics, was known for its revolutionary technique of setting gems.
Workshop speed was slowed down by the war, but one of the most famous motifs of Van Cleef & Arpel's hopeful dancer emerged. Only after Claude Arpels had befriended George Balanchine, co-founder of the New York City Ballet, did the Maison's relationship with dance debut until today. Last year, & # 39; Hearts & Arrows & # 39; – a collaboration with LA Dance Project by Benjamin Millepied (also known as Natalie Portman's husband) – performed in Singapore.
A time of rebuilding, creativity was fueled by technological innovation and new materials. Many great couturiers developed ready-to-wear collections, including Van Cleef & Arpels' La Boutique collection. One of the pieces, the Zip chain, is still one of the most noteworthy innovations in the field of high jewelry.
The hedonistic 1960s saw an explosion of shapes, colors and materials marked by the house's emblematic long Alhambra necklaces in gold and studded with a colorful array of gemstones. The influence of the hippie counterculture also extended to the repertoire of Van Cleef & Arpels, designs inspired by Indian jewelery such as turquoise and a number of birds and flower clips.
In the 1970s, the gemstone jewelry (Joaillerie) remained the most popular design, precious metal jewelry (costume jewelery) gradually devoid of traditional references, to make its own brand. Over the next few decades, more modern designs were created, characterized by simplicity and sobriety.
In 2016, the Maison combined time with its own dream universe to create its first table automation. The result of several years of work and the close collaboration of about twenty different workshops, the automaton Fée Ondine completes this exhibition in a truly enchanting way.
For more information on the exhibition, visit www.todayartmuseum.com
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